You might include information about where youll distribute your products, what your branding and logo will be and what pricing youll apply.You will be required to submit a Business Plan with your final Start Up Loan application.What is a Business Plan A Business Plan is a written document that describes your core business objectives and how you plan to achieve them over a set period of time.It is designed to help you, and others, understand how you plan to generate money and make your business sustainable.
A Business Plan often includes information about your goals, strategies, marketing and sales plans and financial forecasts. Read on below for more information about the key sections of a Business Plan. Starting Business Plan Template Download Your CopyDownload your copy now: Download Template (.docx) Download Guide (PDF) The guide is an annotated version of the Business Plan template with notes from our Business Advisers about what type of information, examples and evidence to include in order to help us understand you and your business. While we encourage you to use this template, it is not mandatory and you are welcome to submit your own Business Plan template provided it details similar information. Please note, the following documents should open on any device with a document viewer and editor but for the best user experience, we recommend editing this template on a desktop. Why is a Business Plan important There are many great reasons why it is worth your time creating a Business Plan even if youre not quite ready to apply for a Start Up Loan. Here are just seven: A Business Plan: Provides a structured way of organising your thoughts and clarifying your idea. Helps you set out your goals and spot any potential problems in achieving these goals. Is often essential for securing external finance for your business (and is required if youre applying for a Start Up Loan). Ensures all of your team are working towards the same vision. Your business and key objectives: A brief description of your business and its core products or services. This section also includes a clear and concise overview of the goals your business is trying to achieve over a set period of time. Sometimes these are broken down as short, mid and long-term goals, but it helps if theyre measurable (how will you know if you have achieved this) and realistic (can you achieve this with the money, resources and time you have). If you are applying for a Start Up Loan, you will of course also need to detail how you intend to use the money if youre successful. Our Loan Assessment team will want to see that the Start Up Loan will support your overall business objectives. Your skills and experience: An overview of your experience as it relates to your business. If youve previously worked in a similar business, or have experience running another business, this will help provide confidence that you are in a good position to start up. Even if this is all brand new to you, think about any transferable skills youve developed, life experiences youve had or training youve completed that may be useful. Starting Business Plan Template How To Identify ThemYour target customers, market and competition: A summary of key insights that demonstrate you have a strong understanding of your customers (and how to identify them), your market (and how to position yourself within it) and your competitors (and how to differentiate yourself from them on factors like price, quality, brand etc). Your sales and marketing plans: This section is all about how you are planning to attract customers.
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